RESIDENTS and visitors of the Jurassic Coast can now receive discounts on days out, food and drink, products and services thanks to a new membership card scheme.
The Jurassic Coast Card was set up by Amy Ralph, who was inspired by the people she’s met and businesses she’s discovered while writing her popular blog, Fossils in My Pockets.
The membership discount card is aimed at getting more people out exploring the Jurassic Coast and all it has to offer, all year round.
Amy said: “I was so impressed by the range and quality of the businesses, products and people I’ve found through the blog, many of whom I had no idea about even whilst living just down the road. I thought if I could save people money, they would try new places and discover new things.
“I am hoping to get locals feeling more like they’re on holiday on their own patch – having days out, going for family meals, pottering around the towns and generally spending time exploring some of the amazing places that we, as residents, often take for granted.
“We have well-known destinations such as Seaton Tramway and Dorset Waterpark, as well as newer destinations such as Rockburn, an indoor climbing centre in Bridport, all offering deals and discounts for cardholders.”
The card costs £24 for an Annual Pass and £10 for a Holiday Pass, which provides discounts on days out, meals, food and drink, products, services and trades. The easily searchable website lists all businesses taking part for ideas and inspiration.
Many offers are generous enough that they pay for the card just in one use.
“With no cost to businesses to join, and the benefit of extensive promotion, businesses of all shapes and sizes have been able to sign up,” said Amy.
“Amongst the first were Reeves & Reeves, a local jewellery company, and Devon Country Pursuits, who do Segway and quad bike adventures, which shows the range of what we’ll be promoting. Some are so new they’ve joined before they’ve even opened, such as Dorset Mud Trail and The Butchers Block restaurant in Kilmington.
“Going door to door and meeting as many businesses as possible has given me a whole new insight into the pride and passion people have for their crafts, businesses, towns and communities, and if I can help people communicate that, I see it as a massive boost for everyone involved and hopefully the area as a whole.”
Businesses taking part in the Lyme Regis area include Lyme Rib Rides, In Harmony beauty salon, Lyme Bay Pizza, Aroma Café, Clovelly Guest House, Dottie Kitchen, Coastline Creative, Baboo Gelato, Jurassic SUP & Fitness, Missy Matters, Newlands and Manor Farm holiday parks.
To sign up for a membership card to to join the scheme as a local business, visit the website