Healthy Start scheme supporting pregnant women and young families

THE Healthy Start scheme is run by NHS England and provides vouchers for pregnant women and families with a child under four years old on a low income to buy basic food items.

Information about the scheme and how to apply for it can be found at or by calling the national helpline on 0345 607 6823 where families can also apply.

During COVID-19, families applying to the service no longer need to get the application signed by a health professional.

It offers pregnant women and children over one and under four years old a £3.10 voucher per week, and children under one year old two £3.10 vouchers (£6.20) per week.

The vouchers can be spent with local retailers to buy the following:

  • Plain cow’s milk – whole, semi-skimmed or skimmed. It can be pasteurised, sterilised, long life or UHT
  • Plain fresh or frozen fruit and veg (fruit and vegetables with no added ingredients), whole or chopped, packaged or loose
  • Cow’s milk-based infant formula milk (stage one) that says it can be used from birth

Women and children receiving the vouchers can also get vitamin coupons to swap for free Healthy Start vitamins.

The Healthy Start vouchers are available for women who are at least 10 weeks pregnant or have a child under four years old, who receive any of the following benefits:

  • Income Support
  • Income-based Jobseeker’s Allowance
  • Income-related Employment and Support Allowance
  • Child Tax Credit with a family income of £16,190 or less per year
  • Pension Credit; or Universal Credit with no earned income or total earned income of £408 or less per month for the family

Women who are under 18 and pregnant can also claim even if they don’t get any of the above benefits.

Cllr Laura Miller, Dorset Council’s portfolio older for Adult Social Care and Health, said: “It’s really great to know that this change to the Healthy Start scheme has been made during COVID-19.

“If families are struggling to get milk and fresh fruit and vegetables, please take advantage of the scheme. Please ask your health visitor or midwife about the scheme and for an application form or go to the Healthy Start website or helpline directly to apply.”

Foodbanks across Dorset know about the scheme and that forms do not need to be signed by a health professional at this time. They have also been given application forms to distribute to their users who may be eligible.

Dorset Council want to hear from anyone who is struggling to get essentials during this time. If you live in the Dorset Council area and need help to get essentials such as food call 01305 221000 or visit

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